Envary’s first collaboration with global brand Vodafone to qualitatively extend its CMF design development capabilities for its 2014 ‘Smart’ product line.
After facing tough competition across the market from competitors, Vodafone’s goal was absolutely clear: To take its CMF strategy further, developing a top-notch yet inexpensive CMF look (colors, materials, finishes) that could keep up with the premium devices of leading global smart phone and tablet brands.
Envary created a delicate surface feel with a high-end subtle metallic look for the Smart range premium devices. Others such as the entry-level phones were wrapped into candy-colored and classic formal hues, topped in a soft-grained finish that produced smoothly diffuse highlights.
